Two Buses

Hello folks, how are you doing? Summer vacation is almost here and that will mean some downtime for the blog, but before we go, I just wanted to update you on whats happened recently.

As you know, we’ve been finding advertising the most difficult part of this book project. I think we have a really great idea, with a really unique method and we can help a lot of people in all walks of life here in Japan, but it practically means nothing if people don’t know about us. We’ve not had any good marketing opportunities for ages and then, just like buses, two appeared at once.

Recently, the local newspaper, Kahoku Shinbun, came to the school to interview us. They visited twice. The first time they spoke to me and the Japanese teachers about the project. Then they came back to interview some of the students. This week, the article appeared in the paper. It was a small section on page 17, but advertising that article on Facebook has got us a lot more views and likes. Unfortunately I had to take it down due to copyright issues. I was going to post it up here too but I can’t. You’ll just have to take my word for it that it was cool, because heaven forbid more people should actually read the article that they wrote for the express purpose of people reading it! When will japanese companies stop thinking so small? We could help so many more people if we could show the world what we were doing.

However, I’m just happy that It’s been a good time for marketing the book at the moment.
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Our second opportunity was that yesterday, Katie Adler of English with Katie interviewed me on her live Internet radio show. It was mostly in the name of my Japanese culture blog, Sakura Panda Tea Time but we talked a lot about my writing and the books I have published too. She was very interested in the school’s book project so we talked a lot about that.

If you want to check it out, there is a link to the recording here: link

So that’s it until the end of August. The students are working on their anime presentations and I’m off to China for a couple of weeks. I’ll update Facebook when I can, but otherwise, see you in the new term!

Presented!

So I guess I should really write a blog. I’ve been meaning to but with one issue or another it always becomes a time suck. Well here we are, still in limbo.

The first edition has been finished and in shops for a while now. Sales are trickling in but we really need to spread the word more and more. However, slowly it is happening. We are still a few weeks off writing the reviews to add to the next edition. Right now, students are gearing up for the midterm tests. So, it’s all very busy.

In May, I had the opportunity to present the book in front of a prefectural English teachers meeting, which definitely generated some interest. It’s also funny how different the stage looks from in front of the glaring lights and how hard it is to judge if the microphone is working. Still, after sitting through a two hour lecture in Japanese, the brief ideas of what I wanted to say to the group flitting through my head, I actually made a bit of a mess of this. However, I got the message across. After the presentation, which was only a few minutes, many of the teachers looked at the book and one of them even bought a copy right there.

With that done, there isn’t much on the horizon until we start the project with the next lot. S unless we have a staggering increase in sales or the book spontaneously combusts or something, we’ll keep our head down.

Please share news of this project with anyone you think might be interested.

Released!

This is it! The book is now available in all Amazon stores. So I guess our release date is now. As of 20th March, 2013 ”Let’s Pop Culture! o(^0^)o A guide to Japanese culture written by real Japanese high school students in English!” is released!
goo.gl/N4zf6 (US) goo.gl/HehUf (UK) goo.gl/m66yT (JP)
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It’s been a long, hard road.

Today I’m visiting classes to give them the good news, show the book to those who haven’t seen it, and deliver my annual ALT prize for those students who made an effort with English this year. I made some key rings featuring the panda mascot of my Japanese culture blog (http://sakurapandateatime.blogspot.com). Hopefully, they will have the sense to get curious and google it to find out what Sakura Panda Tea Time is. It will be good study for them to try and understand what I am saying about familiar topics.

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Yesterday, I sent out the exclusive PDF version of our book to the Indiegogo backers. I’ve already had one person come back with how happy they are,so that’s really nice to hear. I hope the others are suitably proud.

We’ll be able to fulfill the other perks when the school receives its first shipment of books. That should be April 1st.

Rushed

Sorry for the delay, but I’ve been swamped with marking. As soon as the Indiegogo project finished, mid term exams started. The deadline is very tight! I’ll update more when I finish but I’ll be contacting donators soon. Thank you for all the support!

In Japanese

Its the last day of donations! Please do your best to spread the word! Instructions on how to donate are also available in Japanese http://www013.upp.so-net.ne.jp/dankato/mukaiyamaletspop.html. So tell this link to your Japanese friends.

プロジェクトのindiegogoのチャレティーは最後日ですよ!日本語で説明があります!どうぞ。http://www013.upp.so-net.ne.jp/dankato/mukaiyamaletspop.html 日本人と友達に教えてください。お願いします!

Last Chance

I’ve formatted half of the book now. The traditional section is actually very long. The movie section is quite short, Most movies are by the two animation greats of Japan. Do you know who they are? If you don’t you should definitely buy our book, and if you do, you should buy our book to check!

There’s only 3 days left on our Indiegogo campaign! We’ve raised less than a quarter of the meager target!

So I don’t know what else to say except PLEASE share this link like crazy: http://www.indiegogo.com/letspopculture

If not for me, who has, by the way, worked so hard for this project I might seriously have depression if it completely fails, then do it for the students who desperately need help but don’t even realise it, and all the disaster victims who need new homes.

Please! Just two seconds of your life can change so many others for the better.

20121129-102734.jpg if you don’t help, this cat will hate you forever, and probably die horribly cursing and screaming your name…

Have a nice day!

Closing Time

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Hello,

Sorry for the long delay in blogging but I hope you have been following our Facebook page. I kept meaning to update here as well but opportunities for important advertising kept cropping up and stealing my free time. Not to mention work.

Well, first up, I’m sad to say that we are in the final week of our IndieGoGo fundraiser, but we have only raised a fraction of the target. It’s very is heartening but if I’ve learned one thing from this project it’s that you can have the best idea in the world and you can have incredible passion for a subject but that doesn’t mean you can make other people like it. It seems people would rather pay for mind reading headphones than help people get out of poverty and the ruins of disaster and help a disillusioned youth gain a passion for education. Well, I kind of knew society was like that all along.

I’ve tried though. I have been and I still am posting regular tweets and contacting groups who might be interested in our work. This has included a competition run by IndieGoGo themselves to find the campaign with the best perk. I ended our campaign but just like the fundraising, the competition is tough. The winners get a cash boost to their project. What is more important is that it offers lots of closure and free advertising. If you want to vote for our project, then go here. Voting is open until Wednesday and you can vote once every hour, you can even vote again from different devices. So if you have spare time you can really push us up the charts! Thank you!

So this is it. The final push. I know we aren’t going to meet our target, but it is said that over 60% of funds for these things come in the last few days. So we might still get a high total yet. Plus, whatever we raise, every $5 will buy one book to distribute here in Japan and who knows how many disparaged students that might inspire! So please don’t be shy, spread word of our project and donate if you can!

http://www.indiegogo.com/letspopculture

Cheers

Format

Hello folks,

I recently published a video on YouTube showing how I am formatting the book and its current status. I’m writing this blog from school though and while the school computers block YouTube (which is completely bizarre because it’s an incredible resource for teachers) andmy iPad cannot access anything but the YouTube app or mobile site through which I cannot get the embed code. So for now, here is a link:formatting video I’ll add the embedded video when I return home to the land of unrestricted Internet. Boy, am I glad I’m not living in China!

I’m still formatting, but its progressed a little bit. We’ve had a few new founders thanks to the article published about us last week, but we are still far behind. http://www.indiegogo.com/letspopculture so please spread this link!

In other news, I’m doing a speech project at my other school and on Monday a boy gave a speech on his favorite type of music. It’s Visual-K, a very Japanese mix of glam rock and heavy metal. For the speech he drew some very cool pictures. So, I asked the teachers if I could get permission to use his pictures in Mukaiyama’s book. They agreed and so did the boy. He’s from the wrong school but I’m desperate for more illustrations so I don’t think it matters too much! He’s still a Japanese student.

I’ll keep working, and post another update before the weekend.

Damaged

So here is a video I recorded today of me running around the school looking for cracks… It shows youths damage that is still waiting to be repaired after 20 months (I said 18 in the video because I was too lazy to count).

Like Butter

Hello again!

It’s been a busy week. So busy I took time off yesterday for a minor illness and still did lots of promotion for our IndieGoGo fundraiser. In fact, I scored us a guest blog feature on a publishing blog. It’s called The Masquerade Crew, and while they focus mainly on fiction they cover all sorts of publishing efforts. The Organiser was generous enough to advertise my latest novel a lot on Twitter, so I asked about this project too. You can read the article here.

While I continue to find other ways to advertise our fundraiser, I am a bit worried that we have received no donations in the past week. I think the proverb ‘you can lead a horse to water but you can’t make him drink’ really applies here! I understand other people are not as passionate about this subject as us, but I am genuinely surprised that there has been no small contributions of $1 or so. I mean, what’s $1 dollar really? You’ve probably lost more money down the back of your sofa, and it could really help change people’s lives here.

I just don’t want everyone here to be disappointed.

So, I’m going to make a short video now about the earthquake and the damage done to our school. I’ll post it here and on the IndieGoGo page when it is ready.

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Fundraising ends!

The EndDecember 1st, 2012
Our big fund raiser is coming to an end... Here's when. Thank you for all the support! We all really appreciate it.

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